Intro To Design
Systematic Design Process

Design
A Creative Process
Not as well defined as analysis
Usually iterative
A design evolves
5 steps
Problem definition
Research
Generate alternatives
Analyze and select solution
Test and reevaluate
Documentation

Step 1: Problem Definition
Identify the need/opportunity
Difficult for truly new concepts
"There is nothing more difficult and dangerous,
  or more doubtful of success,
  than an attempt to introduce a new order of things."
  Niccolo Machiavelli, The Prince (1513)
Perceived opportunity
e.g. A quiet vacuum cleaner

The Problem Statement
Address the real need
Research
Background knowledge
Who is your customer?
Don’t assume a design
Concise
Flexible
Not too specific (details always change)
Allow for innovation

Criterion for success
Measurable Metrics
Cost
Performance
Safety
Environmental factors
Aesthetics
Reliability

Step 2: Research
Information categories
Existing solutions
Limitations
Advantages
Who is in this arena
Economic factors (willingness to pay)
Other factors (safety, aesthetics, environmental, etc.)
Information resources
Technical journals/Textbooks
Library catelog
Industrial Indices
The Internet
Patent offices (US and others)

Step 3: Generate Solutions
Creativity
Curiosity (don’t fear the unknown)
Openness to new experiences
Take risks
Multiple vantage points
Bottom-up (detail driven)
Top Down (See th whole picture)
Lateral Thinking
Concentration (“Focus Daniel-san)

Organize for Innovation
Teamwork
Variety of backgrounds
Differing points-of-view
Differing skill sets
Brainstorming
Acceptance of initial ideas – don’t critique
Praise innovative ideas
Stress quantity
Combine ideas
Record everything … analyze later

Step 4: Analysis and Selection
Functional analysis
(does it do what is required?)
Ergonomics
(does it fit the user?)
Safety and reliability
(don’t feed the attorneys)
Economics (how much does it cost?)
Engineering analysis
(will it survive in the real-world?)
Decision Process (use a decision matrix)

Decision Matrix

Step 5: Test and Implement
Prototype
Test new concepts for feasibility (reduce risk)
Get feedback from customer
Concurrent Engineering
Do things in parallel
(take some risks to shorten schedules)
Project Planning – use a tool
(e.g. Microsoft Project)
Documentation (as you design … not after)
Drawings
Memoranda
Technical Reports
Presentations
Intellectual Property
(patents, copyrights, secrets … Oh My)

Review
A Creative Process
Not as well defined as analysis
Usually iterative
A design evolves
5 steps
Problem definition
Research
Generate alternatives
Analyze and select solution
Test and reevaluate
Documentation